Fisher-Price Brand
Fisher-Price is comprised of multiple sub-brands managed by different client groups.
We were tasked with creating a parent-focused campaign for Thomas and Friends, an old brand that is loved by children across the world. Through a series of online videos, we told a wholesome story of how children view Thomas—a good friend who sets an example for teamwork and ingenuity.
Brand Video
Thomas Wooden Railway
Thomas Preschool
ENGINE ME: BRAND EXTENSION
How can we help a boy become more of a personal friend to Thomas & Friends? Would he like to hold and play with an engine like no other—an engine of himself?
Engine Me combines 3-D printing technology with personalization. Engine Me gives boys a new and physical relationship with Thomas & Friends.
It uses technology and personalization to heighten the emotional connection between boy and brand.
Let's work together
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Let's work together •